Privacy Policy

Last Updated: September 30, 2026

Whitewater Kitchen & Bath ("Whitewater," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you provide to us.

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit www.whitewaterinc.com (the "Website"), communicate with us, request an estimate, sign up for communications, or otherwise interact with Whitewater.

By using our Website, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

The information we collect depends on how you interact with us.

Information You Provide to Us

We may collect personal information that you voluntarily provide, including:

  • Name

  • Mailing or project address

  • Email address

  • Telephone or mobile phone number

  • Information submitted through contact or estimate-request forms

  • Product interests and project information

  • Measurements, photographs, drawings, files, or other materials you provide

  • Communications you send to us by email, telephone, text message, web form, or other means

  • Marketing and communication preferences

  • Other information you choose to provide

Please do not submit sensitive personal information through Website forms unless it is specifically requested and necessary for the service you are seeking.

Information Collected Automatically

When you visit the Website, certain information may be collected automatically through cookies and similar technologies.

This information may include:

  • Internet Protocol (IP) address

  • Browser type

  • Device type

  • Operating system

  • Referring website or source

  • Pages viewed

  • Date and time of visits

  • Website interactions

  • Approximate geographic location derived from an IP address

  • Other technical or usage information

This information helps us understand how visitors use our Website and allows us to maintain and improve its performance.

2. Cookies and Similar Technologies

Our Website may use cookies and similar technologies to support Website functionality, remember preferences, understand Website traffic, improve performance, and analyze how visitors interact with the Website.

Cookies are small files placed on your device by a website or service provider.

Depending on your browser and the technologies used on the Website, you may be able to control or disable certain cookies through your browser settings or available cookie controls.

Disabling cookies may affect the functionality or performance of certain portions of the Website.

3. How We Use Your Information

We may use the information we collect to:

  • Operate, maintain, and improve our Website.

  • Respond to questions, inquiries, and customer-service requests.

  • Prepare estimates, quotes, designs, or product recommendations.

  • Communicate regarding projects, appointments, orders, products, or services.

  • Process and manage customer and dealer relationships.

  • Provide products or services requested from us.

  • Send administrative or transactional communications.

  • Send marketing communications where you have chosen to receive them.

  • Understand Website traffic and visitor behavior.

  • Improve our products, services, marketing, and customer experience.

  • Maintain the security and integrity of our Website and systems.

  • Detect or prevent fraud, abuse, unauthorized activity, or security incidents.

  • Comply with applicable laws, regulations, legal processes, or government requests.

  • Enforce our agreements, policies, warranties, and legal rights.

  • Fulfill another purpose disclosed to you when information is collected.

We may also use information in aggregated or de-identified form for business, analytical, or operational purposes.

4. How We Disclose Information

We may disclose personal information where reasonably necessary to operate our business and provide our products and services.

Service Providers

We may provide information to companies that perform services on our behalf, such as providers that assist with:

  • Website hosting and operation

  • Form processing

  • Email communications

  • Text messaging

  • Customer relationship management

  • Analytics

  • Information technology and security

  • Payment or transaction processing, where applicable

  • Shipping or delivery

  • Other business operations

These providers are authorized to process information as necessary to perform services for Whitewater, subject to applicable contractual and legal requirements.

Dealers, Contractors, and Other Parties Involved in Your Project

Where appropriate and with a legitimate business purpose, information may be provided to a Whitewater dealer, sales representative, installer, contractor, fabricator, supplier, or other party involved in responding to your request or completing your project.

Legal and Safety Purposes

We may disclose information when we reasonably believe disclosure is necessary to:

  • Comply with applicable law or legal process.

  • Respond to a lawful government request.

  • Protect the rights, property, or safety of Whitewater, our customers, or others.

  • Investigate fraud, misuse, security incidents, or violations of our policies.

  • Establish, exercise, or defend legal claims.

Business Transactions

If Whitewater is involved in a merger, acquisition, financing, reorganization, sale of assets, or similar business transaction, personal information may be disclosed or transferred as part of that transaction, subject to applicable law.

5. Mobile and Text Messaging Information

If you provide your mobile telephone number and consent to receive text messages from Whitewater, we may use your number to provide informational, transactional, customer-service, or marketing messages consistent with your consent.

Mobile opt-in information and text-message consent will not be sold or shared with third parties or affiliates for their own marketing or promotional purposes.

We may provide mobile information to service providers that assist Whitewater in operating its text messaging program, but only as reasonably necessary to provide those services.

Message frequency varies. Message and data rates may apply.

You may opt out of marketing text messages at any time by replying STOP or by communicating a clear request to stop receiving messages through another reasonable method available to you.

For assistance, reply HELP or contact us at TC@whitewaterinc.com.

Additional terms relating to text messaging are available in our Terms and Conditions.

6. Email and Marketing Communications

If you have chosen to receive promotional emails from Whitewater, you may unsubscribe at any time by using the unsubscribe link included in the email or by contacting us.

Even if you opt out of marketing communications, we may continue to send non-promotional messages when necessary to respond to an inquiry, provide customer service, administer an order or project, or otherwise conduct an existing business relationship.

7. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes for which it was collected, including providing products and services, maintaining business records, resolving disputes, enforcing agreements, and satisfying legal, accounting, warranty, or reporting obligations.

Retention periods may vary depending on the type of information, the nature of our relationship with you, and applicable legal or business requirements.

When personal information is no longer reasonably necessary, we may delete, anonymize, or securely dispose of it in accordance with our practices and applicable law.

8. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, use, disclosure, alteration, or destruction.

However, no method of transmitting information over the Internet or storing information electronically is completely secure. Accordingly, we cannot guarantee the absolute security of information transmitted to or stored by us.

You should use caution when transmitting sensitive information through email or other electronic communications.

9. Your Privacy Choices and Rights

Depending on where you live and applicable law, you may have certain rights regarding your personal information.

These rights may include the ability to:

  • Request confirmation of whether we process your personal information.

  • Request access to certain personal information we maintain about you.

  • Request correction of inaccurate information.

  • Request deletion of certain personal information.

  • Obtain a copy of certain personal information you previously provided.

  • Opt out of certain uses or disclosures of personal information where applicable.

  • Withdraw consent for certain communications.

These rights are subject to applicable legal limitations and exceptions and may not apply in every circumstance.

To submit a privacy-related request, please contact us using the information provided in the Contact Us section below.

We may need to verify your identity before fulfilling certain requests. We will respond in accordance with applicable law.

10. Utah Residents

To the extent the Utah Consumer Privacy Act or another applicable Utah privacy law applies to Whitewater's processing of your personal information, Utah residents may have rights provided under that law, including rights relating to access, deletion, data portability, and certain opt-out choices.

Such rights are subject to the applicability requirements, exceptions, definitions, and limitations contained in Utah law.

Requests may be submitted using the contact information below.

11. Third-Party Websites and Services

Our Website may contain links to websites, social-media platforms, applications, or services operated by third parties.

Whitewater is not responsible for the privacy, security, or data-handling practices of third parties. Information you provide to another website or service is governed by that party's privacy policy and terms.

We encourage you to review the privacy practices of third-party websites and services before providing personal information.

12. Children's Privacy

Our Website and services are intended for a general audience and are not directed toward children under the age of 13.

We do not knowingly collect personal information online from children under 13.

If we learn that personal information from a child under 13 has been collected through the Website without appropriate authorization, we will take reasonable steps to delete it.

If you believe a child has provided personal information to us, please contact us using the information below.

13. Do Not Track Signals

Some web browsers offer a "Do Not Track" or similar privacy preference.

Because there is not a universally accepted standard for responding to all browser-based Do Not Track signals, our Website may not respond to such signals.

Where required by applicable law or supported by the technologies we use, we may recognize other legally required browser-based privacy preference signals.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or business operations.

When changes are made, we will post the revised policy on this page and update the Last Updated date at the top.

We encourage you to review this Privacy Policy periodically.

15. Contact Us

If you have questions about this Privacy Policy, our privacy practices, or a request regarding your personal information, please contact us:

Whitewater Kitchen & Bath
Email: office@whitewaterinc.com
Website: www.whitewaterinc.com

You may also contact us using the contact information provided on our Website.